Bugbite
My senior thesis, Bugbite, was created to introduce eating insects in a fun and approachable way. By blending cricket flour into familiar Gen Z snacks and using vibrant colors, playful typography, and friendly insect characters, the brand invites people to rethink food, sustainability, and our planet—one bite at a time.
Web Design - Packaging - Motion Graphics Website
Packaging
Brand Teaser Video
Branding
Branded Exhibition Space
Design process
Logo conceptsBuilding the websiteDesign moodboardCustomer personas